Originally published on October 11, 2024, by Ginger Meurer for NAIOP.
Generative AI is not just a tool of the future. Practical applications are already at work today in investment, acquisition, financing, asset management, debt management and more. At this week’s NAIOP CRE.Converge conference, Laura Krashakova, CEO at Smart Capital, shared insights into ways companies can use generative AI to cut costs and automate their way to peak efficiency.
While most hadn’t tried the technology a year ago, especially not in a workplace setting or to automate workflow, she said that today adoption of generative AI is growing faster than adoption of many other significant technologies like the adoption of internet or mobile technologies.
“Already 40% of people in the U.S. use generative AI,” Krashakova said. “Of this 40%, 10% already use it every day. And this is just U.S. statistics. That’s a huge number.”
While most are using generative AI for simple tasks like editing emails, Krashakova said there is so much more it can do. AI can extract data from investment memos, property condition reports, leases, rent rolls, legal agreements and insurance reports. And once that data is collected, it can be refined, edited, summarized and pushed out to users who can use it to make decisions. AI can help users generate instant, personalized charts crafted on-the-fly using real-time information.
AI can do more than analyze. It can help automate the generation of investment memos, deal reviews and financing packages.